True product profit and blended ad spend across every channel, in one app dashboard.
- Stores using it
- — Not detected yet
- Rating
- 5.0 / 5 5 reviews
- Price
- $49 / mo Free trial
- Launched
- May 2026 Australia
Screenshots
About MerchantFlow: Profit Analytics
True product profit and blended ad spend across every channel, in one app dashboard.
MerchantFlow shows Shopify operators their real profit per product and across the whole store. Connect Google Analytics 4, Search Console, and Merchant Center alongside Google, Meta, TikTok, and Snapchat ads. Total ad spend pulls directly from each platform, so blended ROAS reflects every dollar spent - including Performance Max. Manage COGS in bulk or sync from Shopify inventory costs. Includes multi-store rollup, an agency dashboard, and an AI assistant for daily P&L questions.
- Live P&L dashboard combining Shopify revenue, COGS and all ad platforms.
- Product-level profit tracking with COGS and ad spend attribution.
- Connect Claude, Cursor and other AI tools via MCP for live store insights.
- Bank balance reconciliation to catch untracked expenses.
- Business valuation estimator using adjusted profit and earnings multiples.
Features
- AI insights
- Analytics dashboard
- Benchmarking
- Cohort analysis
- Custom dashboards
- Custom reports
- Data export
- GDPR compliance
- Historical analysis
- Lifetime value (LTV)
- Loyalty analysis
- Marketing attribution
- Notifications
- Profit insights
- Purchase tracking
- ROAS
- Real-time tracking
- UTM tracking
MerchantFlow: Profit Analytics pricing
Free trial · From $49 / month. Prices in USD; check the App Store for the latest.
-
Starter
$49 / month
470 billed yearly (save 20%)
- Real-time blended P&L
- All 4 ad platforms + GA4
- Auto COGS sync from Shopify
- Order-level profit & refunds
- Daily email summary
-
Pro
$89 / month
854 billed yearly (save 20%)
- Everything in Starter, plus:
- Flow AI assistant (500k tokens/mo)
- Search Console + Merchant Center
- Custom + scheduled reports (weekly)
- Anomaly alerts + 3PL integration
-
Plus
$149 / month
1430 billed yearly (save 20%)
- Everything in Pro, plus:
- Flow AI 2M tokens + MCP access
- Valuation, Viability & Funding
- Unlimited reports + white-label PDFs
- 5 stores, 10 users, unlimited history
Shopify stores using MerchantFlow: Profit Analytics
We haven't detected MerchantFlow: Profit Analytics on a live Shopify store yet. We recognise the apps that leave a trace in a store's code; some apps run only in the admin or the checkout.
Detect apps on any storeFAQ
MerchantFlow: Profit Analytics: FAQ
True product profit and blended ad spend across every channel, in one app dashboard.
No. Plans start at $49 a month, with a free trial.
We haven't detected MerchantFlow: Profit Analytics on a live Shopify store yet. Scan any store on ShopScan to see the apps it runs.
MerchantFlow: Profit Analytics is built by MerchantFlow, based in Australia, and launched in May 2026.
5.0 out of 5 from 5 reviews on the Shopify App Store.