An intelligence layer that tells Meta and Google what to show, what to fund in ads, & who to chase.
- Stores using it
- — Not detected yet
- Rating
- —
- Price
- $199 / mo Lowest paid plan
- Launched
- December 2025 India
Screenshots
About HE: Optimize Audience & Spends
An intelligence layer that tells Meta and Google what to show, what to fund in ads, & who to chase.
Stores run varied traffic and large product sets, but ad tools often act without full shop context Helium Ad Stack sits on your site, reads every visit and product in real time, and sends cleaner signals back to Meta & Google, so the ads stop chasing low-intent traffic and weak products. You can build intent-based audiences, focus ads on strong SKUs, and see which touchpoints tend to appear before a sale. Built for D2C brands fighting rising CAC. Setup does not need code changes.
- Custom Audiences: User can create precise audiences with custom signals on Meta.
- Catalog Curation: Find what's working and run ads on them with custom labels.
- Ad Attribution: User behaviour analysis based weighted attribution engine.
Features
- A/B testing
- AI optimization
- AI targeting
- Ad spend
- Audience segments
- Behavior
- Click-through rates
- Conversion tracking
- Cost per acquisition
- Custom audiences
- Dashboards
- Demographic
- Demographic analysis
- Device
- Engagement metrics
- Event-based
- Impression counts
- Location-based
- Lookalike audiences
- Performance tracking
- Product category
- Retargeting
- Social media
- Traffic source
- UTM attribution
HE: Optimize Audience & Spends pricing
From $199 / month. Prices in USD; check the App Store for the latest.
-
Growth
$199 / month
- Upto 500k sessions per month
- All Features Enabled
- Ad Attribution
- Custom Audiences
- Catalog Curation
-
Growth Plus
$299 / month
- Upto 1Million sessions per month
- All Features Enabled
- Ad Attribution
- Custom Audiences
- Catalog Curation
-
Scale
$449 / month
- Upto 2Million sessions per month
- All Features Enabled
- Ad Attribution
- Custom Audiences
- Catalog Curation
-
Enterprise
$899 / month
- Upto 5Million sessions per month
- All Features Enabled
- Ad Attribution
- Custom Audiences
- Catalog Curation
Shopify stores using HE: Optimize Audience & Spends
We haven't detected HE: Optimize Audience & Spends on a live Shopify store yet. We recognise the apps that leave a trace in a store's code; some apps run only in the admin or the checkout.
Detect apps on any storeFAQ
HE: Optimize Audience & Spends: FAQ
An intelligence layer that tells Meta and Google what to show, what to fund in ads, & who to chase.
No. Plans start at $199 a month.
We haven't detected HE: Optimize Audience & Spends on a live Shopify store yet. Scan any store on ShopScan to see the apps it runs.
HE: Optimize Audience & Spends is built by Helium, based in India, and launched in December 2025.